Yesterday was a monumental day for Oregon State University, the long awaited rebranding of the logo and jerseys were finally revealed.
This ceremony could not have been more symbolic in terms of the direction the university is heading. This synopsis of the ceremony can be summed up in the three words that are now posted below the new logo at OSUBeavers.com. Simplify, unify, amplify.
The message and point of the rebranding is very clear. Oregon State’s legacy has always been predicated on hard work, resolve, and tradition. These clean cut new uniforms exemplify those values, and at the same time, provide a polished and iconic look. Click here to read the entire article